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Social Impact Marketing
MKT 4360
Naveen Jindal School of Management
This course engages students in a marketing project that addresses an opportunity or challenge in the social sector. The social sector includes nonprofit organizations, foundations, and other social enterprises. Students will be exposed to readings, research, seminars, possible site visits, guest lectures, reflection, and project planning and management as they may create marketing plans, advertising, and social media campaigns or fundraising strategies, for example, for a community partner. This course will satisfy the required community engagement experience. 3 credit hours.
Prerequisite: MKT 3300.
Offering Frequency: Each semester
Grades: 1,953
Median GPA: A
Mean GPA: 3.715
Click a checkbox to add something to compare.
Social Impact Marketing
MKT 4360
Naveen Jindal School of Management
This course engages students in a marketing project that addresses an opportunity or challenge in the social sector. The social sector includes nonprofit organizations, foundations, and other social enterprises. Students will be exposed to readings, research, seminars, possible site visits, guest lectures, reflection, and project planning and management as they may create marketing plans, advertising, and social media campaigns or fundraising strategies, for example, for a community partner. This course will satisfy the required community engagement experience. 3 credit hours.
Prerequisite: MKT 3300.
Offering Frequency: Each semester
Grades: 1,953
Median GPA: A
Mean GPA: 3.715
Click a checkbox to add something to compare.