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Web Analytics
MIS 6344
Naveen Jindal School of Management
The course examines the technologies, tools, and techniques to maximize return from web sites. The course includes topics related to web site design issues, web data collection tools and techniques, measurement and analysis of web traffic, visitor tracking, search engine optimization, visitor acquisition, conversion and retention, key performance indicators for web sites, and measurement of online marketing campaigns. The use of web analytics tools such as Google Analytics will be an integral part of the course. 3 credit hours.
Offering Frequency: Each semester
Grades: 1,248
Median GPA: A-
Mean GPA: 3.506
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Web Analytics
MIS 6344
Naveen Jindal School of Management
The course examines the technologies, tools, and techniques to maximize return from web sites. The course includes topics related to web site design issues, web data collection tools and techniques, measurement and analysis of web traffic, visitor tracking, search engine optimization, visitor acquisition, conversion and retention, key performance indicators for web sites, and measurement of online marketing campaigns. The use of web analytics tools such as Google Analytics will be an integral part of the course. 3 credit hours.
Offering Frequency: Each semester
Grades: 1,248
Median GPA: A-
Mean GPA: 3.506
Click a checkbox to add something to compare.
Search Results
| Name | Grades | Rating | |||
|---|---|---|---|---|---|
MIS 6344 (Overall) | |||||
A- | |||||
MIS 6344 Vatsal Maru | |||||
A- | |||||
Not teaching in Spring 2026 | |||||
MIS 6344 Joe Beauchamp | |||||
A | |||||
MIS 6344 Amit Mehra | |||||
A- | |||||
MIS 6344 Sherif Mohamed | |||||
A | |||||
MIS 6344 Tejas Shroff | |||||
A- | |||||
MIS 6344 Harpreet Singh | |||||
A- | |||||
Search Results
| Name | Grades | Rating | |||
|---|---|---|---|---|---|
MIS 6344 (Overall) | |||||
A- | |||||
MIS 6344 Vatsal Maru | |||||
A- | |||||
Not teaching in Spring 2026 | |||||
MIS 6344 Joe Beauchamp | |||||
A | |||||
MIS 6344 Amit Mehra | |||||
A- | |||||
MIS 6344 Sherif Mohamed | |||||
A | |||||
MIS 6344 Tejas Shroff | |||||
A- | |||||
MIS 6344 Harpreet Singh | |||||
A- | |||||